Cong Ty Co Phan Bibica (Vietnam)

BIBICA Corporation is a leading confectionery business in Vietnam, located in Ho Chi Minh City. The company has a strong presence in the market and is known for its familiar brand. They produce over 20,000 tons of confectionery products annually, including assorted biscuits, cookies, chocolate, moon cakes, and candies. BIBICA Corporation started production in 1993 with three production lines for candy, biscuits, and glucose syrup. They quickly expanded their distribution nationwide and invested in new production lines for cookies and jelly candy. In 1999, they established the Bien Hoa Confectionery Joint Stock Company, which later became BIBICA Corporation. They increased their charter capital and set up a second factory in Hanoi. In 2006, they expanded their operations and set up a third factory in Binh Duong. BIBICA Corporation also entered into a strategic cooperation agreement with Lotte Confectionery, a major confectionery company in Asia. They aim to become the leading confectionery manufacturer in Vietnam, with a target of VND2,300 billion in sales and a 14% market share by 2018. They have invested in sales management software and upgraded their overall management system to achieve their goals.