Emag International OOD (Емаг Интернешънъл ООД) (Bulgaria)

Emag International OOD operates and administers the eMAG e-commerce platform in Bulgaria through the emag.bg website and the eMAG mobile application. The company combines direct online retail operations with a marketplace model that enables third-party merchants to sell to a large domestic customer base. The product offering spans a wide range of consumer categories including consumer electronics, large and small household appliances, IT equipment, home and garden products, baby and children items, toys, books and additional consumer goods. The platform is supported by integrated customer services such as order tracking, statutory return management, warranty and service handling, and consumer financing and installment payment options. Operations are focused on Bulgaria, while being integrated into the broader eMAG regional ecosystem covering multiple markets in Southeast Europe, supporting scale, assortment breadth and logistical efficiency.