Tianjin Guifaxiang 18Th Street Mahua Food Co., Ltd. (China)

Tianjin Guifaxiang 18th Street Mahua Food Co., Ltd. is a Chinese heritage company located in Tianjin. The company specializes in the research, production, and sale of traditional and other leisure food products. Their product range includes traditional leisure food such as 18th Street Mahua, as well as pastries, seasonal food, bread, chestnuts, and nuts. The company's flagship product, the "Guifaxiang 18th Street" series of Mahua, has received the gold award in the first "2015 China Characteristic Tourism Commodity Selection Activity" and its production techniques have been listed as a national-level intangible cultural heritage representative project. The Mahua is known for its crispy, sweet, and long-lasting taste, gaining recognition both domestically and internationally. The company has a modern production base and a food technology development center. They utilize computer-controlled production lines and a plant oil automatic circulation filtration purification system. While the traditional hand-rolling process is retained, the entire production process, from raw material pre-processing to final packaging, has been mechanized through dozens of procedures. This has led to a significant improvement in the traditional Mahua production techniques. Guifaxiang has also developed various series of Mahua varieties, as well as a wide range of Chinese and Western pastries, leisure food, and seasonal food, gradually forming an industrialized business model of "operation, storage, and development." Additionally, the company actively expands domestic emerging channels and collaborates extensively with airlines, railways, and other entities, gradually creating a sales situation of "having a market domestically and influence overseas."