Tedi Obchodni S.R.O. (Czech Republic)

Tedi Obchodni S.R.O. is the Czech subsidiary of TEDi, a German headquartered non food discount retailer. The company operates TEDi branded variety stores across the Czech Republic and is integrated into a European network of approximately 3 500 stores in 15 countries, making TEDi one of the leading companies in its segment. The retail concept focuses on a broad assortment of low price non food goods, including home and household items, decorative products, gift and party supplies, stationery and school items, toys, DIY and hobby articles and selected drugstore type goods, with frequent seasonal and promotional collections. Stores are typically located in both city and rural areas, with TEDi presenting itself as a “family supplier” that aims to be easily accessible to a wide customer base. The Czech company's business is centred on operating local stores, implementing group assortment and pricing policy and using the group's sourcing and logistics platform. Strategically, Tedi Obchodni S.R.O. positions itself as a discount non food retailer combining fair prices, wide and frequently renewed assortment and simple store formats, while the group increasingly stresses quality management and elements of sustainability in its operations and product offering.