PT Prima Usaha Era Mandiri (Indonesia)

Prima Usaha Era Mandiri is primarily engaged in fast-food restaurant chain activity. Its headquarters is located in Dki Jakarta. The company was founded in 1999. Prima Usaha Era Mandiri, a prominent player in Indonesia's fast-food industry, was founded by a group of visionary entrepreneurs who sought to bring a unique dining experience to the local market. The company operates under the brand name "Prima Rasa," which has become synonymous with quality and affordability in the fast-food sector. Prima Usaha Era Mandiri's primary business line is its fast-food restaurant chain, while it also explores secondary activities such as catering services and food delivery. The company boasts a strong local presence with over 50 branches spread across major cities in Indonesia, including Jakarta, Surabaya, and Bandung. The main product offerings include a variety of Indonesian and international fast-food items, with popular menu items such as fried chicken, burgers, and rice dishes. The brand "Prima Rasa" is well-regarded for its commitment to using fresh, locally sourced ingredients. While the company primarily operates within Indonesia, it has plans to expand its footprint to neighboring Southeast Asian countries in the near future. Prima Usaha Era Mandiri has established partnerships with local suppliers and logistics companies to ensure efficient operations and supply chain management. The company is a member of the Indonesian Restaurant and Catering Association, which helps it stay updated with industry trends and standards. Prima Usaha Era Mandiri is committed to providing excellent customer service and aims to become a leading fast-food chain in the region, guided by its mission to deliver delicious and affordable meals to its customers.