PT Sasa Inti (Indonesia)

Sasa Inti is primarily engaged in seasonings and spices activity. Its headquarters is located in Jawa Timur. The company was founded in 1972. Sasa Inti, a prominent player in the Indonesian food industry, was founded by Rudy Hartono. The company is renowned for its high-quality seasonings and spices, which have become household staples across Indonesia. Sasa Inti's primary business line is the production of food seasonings, with a secondary focus on food ingredients and flavor enhancers. The company operates several manufacturing facilities across Indonesia, ensuring a strong local presence and distribution network. Sasa Inti's flagship products include MSG (monosodium glutamate), chicken broth powder, and a variety of seasoning mixes that cater to diverse culinary preferences. The brand "Sasa" is synonymous with quality and flavor in the Indonesian market. In addition to its domestic operations, Sasa Inti exports its products to several countries in Asia, the Middle East, and Africa, expanding its global footprint. The company has established partnerships with various international distributors to enhance its overseas market presence. Sasa Inti is a member of several industry associations, including the Indonesian Food and Beverage Association (GAPMMI), which helps it stay abreast of industry trends and regulations. The company is committed to innovation and sustainability, focusing on developing products that meet the evolving needs of consumers while maintaining high standards of quality and safety. With a vision to become a leading global food company, Sasa Inti continues to invest in research and development to create innovative products that delight consumers worldwide.