PT. Midi Utama Indonesia Tbk. (MIDI) operates in the retail field. MIDI opened the first outlet 'Alfamidi', which was developed with the concept of 'mini supermarket' which occupies an area of sales of 200-400 square meters; where about 20% of the area is used for displaying fresh-food products (fruits, vegetables and frozen foods). Alfamidi with the tagline 'Belanja Puas Harga Hemat' (Save Price Shopping Satisfied) is positioned to provide customer service and shopping experience in order to fulfill their needs and with the economical price. In 2009, MIDI develops the concept of 'convenience store' with the name 'Alfaexpress' with the tagline 'Cepat dan Nyaman' (Fast and Convenient); wherein the concept is to put the speed and convenience of shopping for customers in choosing products and complete the payment transaction. MIDI was listed on the Indonesia Stock Exchange in 2010 under the Development Board. The company was founded in 2007 and based in Tangerang, Banten, Indonesia.
Gedung Alfa Tower,Lantai 12,Jl Jalur Sutera Barat
Tangerang; Banten; Postal Code: 15143
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