Noroo Paint & Coatings Co.,Ltd. (South Korea)

Noroo Paint & Coatings Co., Ltd. is a company located in Anyang. It was founded in 1945 and has since been developing and manufacturing a wide range of products, including architectural, protective, automotive, and industrial coatings. Noroo focuses on producing high-quality paints with excellent color, durability, and gloss, including environmentally-friendly options. The company has implemented complete automation and computerization in its production process, from raw material testing to packaging, to ensure product quality. Noroo also utilizes cutting-edge digital technologies to analyze colors and build databases. In 2010, Noroo declared Green Management and has been committed to pursuing healthy and sustainable development. The company prioritizes the harmony between humans and nature in its technology development, following the principles of Green Process, Green Product, and Green Regulations. Over its 78-year history, Noroo Paint & Coatings has overcome challenges and grown significantly, becoming a leading paint maker with a new history. The company offers eco-friendly products, advanced materials, color-based consulting, and interior design services to create a new future for customers and the environment. Noroo follows the NOROO Way, which is based on the corporate philosophy of the founding chairman. It encompasses state ideology, profession, work ethics, and attitude. The NOROO Way includes business philosophy, management philosophy, shared values, vision, code of conduct, and business strategies. It serves as a central principle for the group's global business and guides employees in aligning with the company's vision. Through thorough planning and a competitive spirit, Noroo aims to improve its enterprise value and achieve growth targets as a global business.