Cia. Hard Discount S.A.C. operates a hard-discount retail model in Peru, focused on the sale of essential food and household products at low prices through proximity stores. The company runs a neighborhood-oriented store network designed for high-rotation items and simplified assortments. Its geographic reach is national, with stores located in urban and semi-urban areas. Key assets include its discount retail banner, standardized store formats and lean operating model. Strategically, the company positions itself on affordability, convenience and local presence, emphasizing everyday low prices and efficient cost structures to serve price-sensitive consumers.
Headquarters
Calle Cesar Morelli 139, Piso 3, San Borja
Lima; Lima;
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Website: https://www.tiendasmass.com.pe/
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