Mandurriao Star, Inc. (Philippines)

Mandurriao Star Inc is a Philippine retail company based in Iloilo City that operates within the department-store and apparel sector. Headquartered in SM City Iloilo along Benigno Aquino Avenue in Mandurriao, the company is involved in the manufacture and retail of finished goods such as textiles, clothing, footwear, leather goods, and related fashion merchandise. It operates department-store-style outlets and counters serving mall shoppers, offering a mix of private-label and multi-brand apparel and accessories for men, women, and children. Mandurriao Star Inc's activities span merchandise procurement, inventory management, in-store merchandising, and retail sales operations, supported by a staff complement serving walk-in customers in a high-footfall mall environment. Key assets include its prime retail location within SM City Iloilo, established supplier relationships in apparel and footwear, and integration with mall-based customer traffic and promotions. Strategically, the company is positioned as a regional fashion and general-merchandise retailer targeting mass and middle-income consumers, focusing on accessible price points, localized assortments, and sustained presence in one of Western Visayas' major shopping destinations.