Lorenz P.S.A. (Poland)

Lorenz P.S.A. represents the Polish operations of the Lorenz Snack-World group, a German family-owned snack producer and one of the leading European manufacturers of salty snacks. In Poland the company supplies potato chips, extruded snacks, nuts and savoury crackers. The portfolio includes brands such as Crunchips, Wiejskie Ziemniaczki, Lajkonik, Curly, Peppies, Monster Munch, Chio, Chipsletten and Nic Nacs. Lorenz cooperates with Polish farmers for contracted potato crops and manufactures products in domestic facilities integrated with the group's European network. The group operates internationally with production and distribution assets in several markets. Key assets include well-known brands, long-standing market presence and extensive distribution relations. Strategically, Lorenz P.S.A. positions itself as an innovation-driven snack producer focusing on product quality, responsible sourcing, sustainability and strong positioning in the salty snacks category.