Mindshare Polska Sp. z o.o. (Poland)

Mindshare Polska Sp. z o.o. is a global network of media agencies located in Warsaw. They specialize in creating and distributing content, optimizing dynamic advertising, and sponsorship. They offer a range of services including data acquisition and analysis, such as marketing mix modeling (MMM), attribution modeling, and performance marketing analysis. They collect, analyze, and combine various types of data, including 1st, 2nd, and 3rd party data, to create comprehensive behavioral and transactional consumer profiles. They then use this data to engage audiences through media in creative ways. In the digital media space, they develop strategies, plan, buy, and optimize campaigns. Their goal is to achieve results, so they target their actions where the client's target audience is most active, including popular platforms like Google, Facebook, Amazon, as well as other social, informational, and e-commerce websites.