Mirpol Sp. z o.o. (Rzeszow) (Poland)

Mirpol operates as a Poland-based importer, wholesaler and distribution platform for garden furniture and home accessories, combining product sourcing, portfolio development and B2B supply to large retail channels. Core business centers on international procurement and import of home-and-garden assortments, including outdoor furniture lines and complementary home accessories, with continuous expansion of collections aligned to seasonal demand and retailer program requirements. The operating model is structured around centralized commercial coordination from Rzeszow supported by an infrastructure base consisting of an office and multiple distribution warehouses, enabling inventory holding, order fulfillment and nationwide supply to major retail chains. Mirpol positions itself as a large-scale distribution partner for retailers in Poland, while also maintaining cross-border commercial reach through cooperation with multiple partner countries in Europe, indicating an export-oriented and multi-country distribution capability. Key brands and assets include an owned or managed brand portfolio presented under labels such as Estiesta, Ergoelite and Crafte, alongside the logistics footprint and category know-how in product selection, supplier management, packaging and distribution execution. Strategic positioning emphasizes being a dependable, scale-oriented sourcing and distribution partner for home-and-garden categories, competing through breadth of assortment across price points, warehouse-backed availability, established relationships with leading retail chains and a portfolio approach that supports retailer differentiation through distinct brand lines and curated seasonal collections.