Playtika Poland Sp. z o.o. (Poland)

Playtika Poland Sp. z o.o. forms part of Playtika's international mobile gaming and interactive entertainment group, supporting the creation, operation and growth of continuously evolving free-to-play game products delivered to global player communities. The business model is centered on live game operations and content-driven product lifecycles, combining game development, analytics, monetization design and performance marketing execution to sustain long-lived titles. Key product segments within the broader group portfolio include social casino and casual mobile games supported by proprietary operational capabilities, including a centralized growth and optimization stack often referenced as a Boost platform combining data analysis, marketing, monetization and game growth services to extend product longevity and scale. Playtika's brand and asset base includes established mobile game franchises across social casino and related genres, with ongoing portfolio development supported by studio-based production, live operations and platform tooling. Geographic scope is international by design, with Playtika operating across multiple global offices including a Warsaw presence that functions as part of the group's multi-location development and operations footprint. Strategic positioning emphasizes data-driven product management, rapid iteration of content and features, scalable user acquisition and retention programs, and the ability to integrate platform services across studios to improve performance and extend the lifecycle of acquired or internally developed titles.