Poh Heng Jewellery (Private) Limited (Singapore)

Poh Heng Jewellery (Private) Limited is a Singapore-based jewellery retailer and manufacturer with a longstanding heritage in goldsmithing and precious metal craftsmanship. Established as a family-owned enterprise, the company specialises in the design, manufacture and retail of gold, diamond, platinum and gemstone jewellery. Its product portfolio encompasses bridal collections, traditional gold ornaments, contemporary fine jewellery, investment-grade gold bars and bespoke custom-designed pieces. Poh Heng operates a network of retail boutiques located in major shopping malls across Singapore, supported by in-house design teams and production capabilities that ensure quality control and brand differentiation. The company places strong emphasis on craftsmanship, purity standards and customer trust, positioning itself as a reputable jeweller in the mid- to premium-segment market. Strategically, Poh Heng focuses on brand heritage, product innovation, omni-channel retail engagement and maintaining strong supplier relationships for precious metals and stones within a highly competitive regional jewellery sector.