An Phuoc Garment Embroidery Shoes Company Limited (Vietnam)

Originating from a garment export enterprise, An Phuoc Garment Embroidery Shoes Company Limited today has developed into one of the leading manufacturers and distributors of fashion brands in Vietnam through a system of An Phuoc - Pierre Cardin stores and Bonjour – Anamai stores (lingerie, sports and women's fashion accessories). In addition, this company also developed the men's fashion brand Weis in Germany after acquiring Gebr.Weis fashion business company in Aschaffenburg to own high-end suit and jacket brands. According to the interview, this company processes 80% for the Japanese market. In addition, the company's products are also exported to the USA, Canada, and EU but not much.According to a report from the Vietnam Textile and Apparel Association (VITAS), if in 2022, export turnover reached USD 44.4 billion, an increase of nearly 10% compared to 2021, then by 2023, the textile and garment industry must face with many challenges due to the impact of the world and domestic economic situation, including inflation in key markets such as the USA and EU, causing purchasing power to decrease, orders to decline, and interest rates to increase and exchange rate differences,... However, Vietnam's textile and garment industry in general continues its recovery trend, with the decline in export value narrowing in the second half of 2023, looking forward to a 2024 with hope of recovery. Exports in 2023 are estimated to reach about USD 40.3 billion, the expected target for the entire industry's export turnover in 2024 is USD 44 billion, an increase of 9.2% compared to 2023.