Gia Khang Electric Machinery Company Limited (Vietnam)

The subject specializes in trading household electronics products (refrigeration goods, electronic goods, household goods). Currently, all products are collected from the domestic market. It is trading products of big brands such as Samsung, Panasonic, Sony, Casper, Electrolux, etc. According to a report by the General Statistics Office, on average in 2023, each Vietnamese household will spend about VND 8.4 million on household appliances. With a population of nearly 100 million people and increasing consumer demand, Vietnam is considered a top attraction for brands of electronic devices and smart home appliances. A report by the Ministry of Industry and Trade shows that consumption of household goods accounts for 9% of the total personal consumption package of Vietnamese people today. Among the 11 main product groups, the household goods industry ranks fourth in terms of consumption scale. The Ministry also assessed that the prospect of the household goods industry is very great, the reason is that the young population leads to a large demand for household goods, and increased income (over 2,000 USD) leads to changes in demand for quality and more designs.The first half of 2023 witnessed a difficult year for the entire economy in general as well as the electronics and consumer goods industry in particular. According to a report by SSI Research, revenue of consumer electronics retail systems decreased by 10% over the same period in 2022. The end of the year is approaching, which is the time when consumer shopping needs increase. According to forecasts of market forecasting and consumer consulting firms, demand for consumer electronic products in the second half of this year will increase sharply, especially household electrical products such as refrigerators and washing machines.