Brazil Software and IT Sector Report 2025-2026

Brazil's information technology (IT) market remained in 10th place globally in 2024, reaching a market value of USD 58.6bn, according to the Brazilian Association of Software Companies (ABES). The number of businesses focused on software development and IT service provision has continued to grow, intensifying market competition. Similarly, the number of emerging tech startups offering business-to-business (B2B) services has increased, driven by the growing requirement of companies to process large volumes of data and make automated, data-driven decisions efficiently. According to the Brazilian Association of Electrical and Electronics Industries (ABINEE), despite economic uncertainties the electrical and electronics sector in Brazil has continued to expand, with production and exports showing positive results, particularly with a notable rise in tablet sales. In addition, Brazil stands out as one of the most advanced countries in Latin America in terms of its IT regulatory framework. Digital transformation has become a top priority on the national policy agenda.

This report provides a complete and detailed analysis of the "Software publishers" sector for Brazil. EMIS Insights presents in-depth business intelligence in a standard format across countries and regions, providing a balanced mix between analysis and data.

What this report allows you to do:

• Understand the key elements at play in the "Software publishers" sector in Brazil
• Crystallise the forces both driving and restraining this sector in Brazil
• Ascertain Brazil’s position in the global sector
• Build a complete perspective on sector trade, investment and employment
• Understand the competitive landscape and who the major players are
• View M&A activity and major deals
• Gain an understanding of the regulatory environment for the sector in Brazil.
• Build a clear picture of trends, output and consumption for specific sub-sectors