Hep Elektra d.o.o. (Croatia)

HEP Elektra d.o.o. is a subsidiary of Hrvatska elektroprivreda (HEP Group) and the sole entity authorized to provide the public service of electricity supply in the Republic of Croatia. Its core business includes supply of electricity to end customers under a regulated public service framework, covering universal service for households that do not choose a market supplier and guaranteed supply for business customers under specific regulated conditions. Within HEP Group's vertically integrated system, HEP Elektra is responsible for retail supply and customer service, including billing and account management for households and small businesses. The company serves all regions of Croatia through public supply services in Zagreb, Split, Rijeka and Osijek, ensuring continuity of electricity supply across the country and performing guaranteed purchase of surplus electricity from specific categories of customers with own generation. Key assets include its nationwide regulated customer base, its mandated role as the universal and guaranteed supplier, and its integration within HEP Group, which provides access to infrastructure and expertise. Strategically, HEP Elektra focuses on secure electricity supply, regulatory compliance, supporting the functioning of the liberalized electricity market and integrating prosumers and new energy solutions in line with Croatian and EU energy policies.