Coca-cola Hbc Crna Gora Doo D.O.O. (Montenegro)

Coca-Cola HBC Crna Gora D.O.O. is the Montenegrin company within the Coca-Cola HBC system, which is one of the world's largest bottlers of brands from The Coca-Cola Company. Operating from Podgorica, Coca-Cola HBC Serbia and Montenegro jointly produce, sell and distribute a broad non alcoholic beverage portfolio that includes global brands such as Coca-Cola, Coca-Cola Zero, Fanta and Sprite, as well as water brands, juices, energy drinks and premium spirits and coffee brands in line with the group's 24/7 portfolio strategy. In Montenegro, Coca-Cola HBC Crna Gora D.O.O. is responsible for the market management, sales, distribution and trade marketing of this portfolio, supplying modern retail chains, traditional trade outlets, HoReCa customers and institutional clients. The company relies on regional production facilities and a distribution network with centres across Serbia and Montenegro, complemented by local warehousing and sales operations in Montenegro. Key assets include the globally recognised Coca-Cola brands and other beverages in the portfolio, membership in the Coca-Cola system, established commercial relationships with all major retail and HoReCa customers in Montenegro, experienced local management and a network of sales and distribution resources. Strategically, Coca-Cola HBC Crna Gora D.O.O. is positioned as the leading beverage partner on the Montenegrin market, with a focus on expanding availability of its 24/7 portfolio, strengthening execution at points of sale, contributing to the local economy through employment and value chain impact and implementing Coca-Cola HBC group priorities in sustainability, packaging, energy and water efficiency.