Grupo Elektra, S.A.B. DE C.V. (Mexico)

Grupo Elektra, S.A.B. de C.V., founded in 1950 and headquartered in Mexico City, is a leading Latin American company operating in financial services and specialty retail. It is a subsidiary of Grupo Salinas, owned by Ricardo Salinas Pliego, and is publicly traded on the Mexican Stock Exchange (BMV: ELEKTRA). The company operates through two main segments: Financial Business, which includes Banco Azteca, Seguros Azteca, Afore Azteca, and Advance America, offering banking, insurance, retirement fund management, and short-term non-bank loans; and Commercial Business, which sells motorcycles, mobile phones, appliances, electronics, furniture, and computers, along with services such as money transfers, extended warranties, and mobile airtime. Grupo Elektra has over 7,000 points of contact, including 4,600 in Mexico and hundreds more across Central America and the United States, serving primarily middle- and low-income consumers. Its most recognized brands include Banco Azteca, Elektra, and Salinas y Rocha. Historically, the company began as a small appliance store and expanded aggressively through vertical integration and financial innovation, becoming the largest provider of short-term non-bank loans in the U.S. and a major player in Latin American retail and finance.