Leong Hup Agrobusiness Sdn. Bhd. (Malaysia)

Leong Hup Agrobusiness Sdn. Bhd. is a Malaysia-based integrated poultry and agri-food company within the Leong Hup International group, engaged in end-to-end poultry production and related agribusiness activities. The company's operations span animal feed manufacturing, breeding, hatchery operations, broiler farming, processing, and distribution of poultry products. Its vertically integrated model enables control over quality, cost, and biosecurity across the value chain, supplying fresh and processed poultry products to retail, foodservice, and industrial customers. Leong Hup operates feed mills, farms, and processing facilities across Malaysia, supported by logistics and cold-chain infrastructure. Strategically, the company is positioned around scale integration, food safety, and supply reliability. Its strategic focus includes productivity improvement, cost efficiency, expansion of value-added processed poultry products, and alignment with sustainability and animal welfare practices to support long-term growth in protein consumption markets.