Mr. D.I.Y. (H) Sdn. Bhd. (Malaysia)

Mr. D.I.Y. (H) Sdn. Bhd. is a Malaysia-based home improvement and household goods retailer operating a large-format, value-driven retail network supported by multi-format store concepts and e-commerce. The business offers broad merchandise coverage across home improvement and DIY categories, including household essentials, hardware, electrical items, tools, home organisation, automotive accessories, stationery, toys, seasonal items, and general consumer products, anchored on a high-SKU assortment strategy and an “Always Low Prices” value proposition. Operations are supported by centralized merchandising and procurement, standardized store operating models, and nationwide last-mile accessibility via dense store placement and multiple store formats, including MR D.I.Y., MR D.I.Y. Express, and larger multi-concept locations integrating MR DOLLAR and MR TOY. The group has developed proprietary and exclusive product ranges under internal branding programs and maintains a scalable retail platform designed to convert high footfall and frequent-purchase categories into repeat customer traffic. Geographically, the group's footprint is anchored in Malaysia with an established and expanding international presence across multiple markets. Its strategic positioning emphasizes mass-market affordability, convenience, wide assortment breadth, and rapid network expansion, supported by disciplined cost control, standardized rollout capabilities, and continuous category refresh to sustain customer frequency and basket size.