Sportano.Com Sp. z o.o. (Poland)

Sportano.Com Sp. z o.o. operates a multi-brand sports retail platform with a primary focus on e-commerce and technology-enabled customer experience, complemented by selective physical retail presence. The company offers a wide assortment of sportswear, footwear, equipment and accessories across numerous sports disciplines, addressing needs from entry-level users through enthusiasts to professional athletes. Geographic scope includes Poland as the core market with an international reach supported by localized online storefronts across multiple European markets, reflecting a cross-border e-commerce model and multi-language customer proposition. Key assets include the Sportano digital commerce platform, curated multi-brand assortment sourced from recognized sports brands, logistics and returns capability typical of online retail, and a flagship-style physical store presence used to support brand experience and omnichannel development. Strategic focus and positioning emphasize innovation and investment in technology and systems, broad category coverage in branded sporting goods, and building a sports-lifestyle proposition that differentiates the platform beyond transactional retail through product expertise, service and community-oriented brand messaging.