Morele Group Sp. z o.o. (Poland)

Morele Group Sp. z o.o. is a Polish e-commerce group focused on online retail of consumer electronics, IT equipment and related categories. The company operates the morele.net platform, which offers a broad assortment of computers, laptops, components, peripherals, gaming products, consumer electronics, small and large household appliances, smart home devices and complementary accessories for individual and small business customers. The group also develops a marketplace model that allows external merchants to sell through its platform alongside the companys own direct-to-consumer offer, and supports the sale of both well-known international brands and selected private-label product lines. Morele Group serves customers across Poland via a nationwide online channel supported by delivery partners and a network of own collection points, and also reaches selected foreign markets through cross-border e-commerce. Its assets include the morele.net brand, a scalable technology platform, logistics infrastructure and a large, data-driven online customer base. Strategically, the group positions itself as a leading technology and electronics e-commerce player in Poland, focusing on a wide assortment, competitive pricing, convenient service, process automation and the development of an integrated digital ecosystem that connects customers, merchants and suppliers.